About Us
Small Business Marketing Toolkits is a collaboration of two experienced business professionals, Richard Geasey and Shannon Evans. We are focused on creating and presenting practical and actionable Internet based marketing solutions for small businesses. On the Internet you can look as good and big as you want, and within reasonable budgets. The big guys don’t care because potential customers already know where to find them. However, a smaller business can many times out perform even those big guys with their big budgets.
Don’t believe us? Ask our customers and readers, they do it every day.
To buy our books see our product page or for consulting services see our contact page.
Richard Geasey
Richard has a more than 20 years in the high technology industry with additional time in international trade development and small business consulting. Richard’s career actually began in the military as a Captain in the Field Artillery where he learned being cold, tired and living in substandard housing was no fun. He transitioned to high technology in 1981 selling mini computers to construction companies. Moving to the high tech giant Hughes Aircraft Company he realized a big defense company was even less enjoyable than the Army.
Finally he found a home at Western Digital in Irvine CA just as the PC computer industry really started to take off. Starting as a product manager for WD’s line of Ethernet cards he ended up handling major OEMs as a marketing manager. When the Ethernet business was sold to SMC Networks he continued his work with the likes of IBM, Dell, HP and other large companies and he had the good fortune to manage International marketing for a number of years. Sadly the fun began to wind down as the hardware business turned to lower and lower margin sales. Time with Seagate Technology and tape backup drives surely highlighted that! Five years with Lantronix focusing on device marketing lead to some interesting markets like industrial automation, medical devices and other fun segments and wrapped up his hardware career. He does have a lasting legacy as the inventor of the world’s only Internet BBQ.
The last few years saw time with the Australian Trade Commission as a Business Development Manager based in Seattle. In this role he worked with dozens of small Australian businesses as they created export opportunities to the US and specifically Seattle. Since then he has focused on working with small local businesses and writing books on SEO, importing, marketing on classified ad networks and local search. He also skis, bikes, hikes, plays golf and backpacks in the beautiful Northwest.
Find Richard on LinkedIn at: www.linkedin.com/in/richgeasey
Need custom local search work done for your business? Contact Richard at richard@smallbusinessmarketingtoolkits.com. Or call at 425 246 0467. Best of all you don’t need to be local!
Shannon Evans
Shannon Evans is contributing author and editor of Your Ultimate Sales Force and multiple business. Her books teach entrepreneurs that they must publish or perish in the Internet age where businesses must deliver a consistent and unified message. This is especially critical in this challenging environment of email, Internet, and mobile phones. Leveraging the market today requires new methods for attracting new clients. Shannon is recognized in the Puget Sound as an expert in how to make your business have a web presence rather than just a web page. Her conversational marketing techniques and practices outlined by Small Business Marketing Toolkits will see your small business presence on the web increase.
Shannon’s workshops and discussion groups are much admired by local and national professional networking groups. Whether coaching entrepreneurs on the ins and outs of writing a white paper or in how to create a website that sells, her classes are all well attended and often standing room only. Her frank, down to earth approach to Internet optimization demystifies the terms SEO and SEM for the layperson and leads the participants to a hands on session that makes them go from being one of a million to one in a million on the web.
Shannon has a wide background in both practical and the pragmatic aspects of the business world. As Co-founder of Small Business Marketing Toolkits she loves nothing better than teaching local businesses how to think globally but to be searched locally. When not writing or teaching she can be found coaching boys’ lacrosse, biking, fishing or clamming somewhere in the Seattle area.
Find Shannon on LinkedIn at: www.linkedin.com/in/pshannonevans
Need custom local search work done for your business? Contact Shannon at shannon@smallbusinessmarketingtoolkits.com. Or phone at 801 550 0284. Best of all you don’t need to be local!

