How to Make Money with Online Local Search

At the end of the day what most of us want is for our web site, our store or our professional skills to make us money. Don’t forget that aspect as you optimize your site for local search. -Editor

Make Money, Get Out of Debt

You see that phrase all over the Internet search results.  The web is full of money-making schemes and get rich quick promises. With each new Internet technology comes an endless parade of marketers who do not add value but rather try to insert themselves as the middleman between you and the real product.  Look at refinancing debt in Google™ for example, each how-to page is really another meaningless page redirecting your attention to get credit for the click-through.  It is hard to tell the ads from the real good information.  That is the problem with, or cost of,  free information. So how does one make money with Online Local search?  The old fashioned way.

Find a Local Business

If you are not an e-tailer and  you do not have anything to sell on the Internet, then the leads you need are people looking for a local business.  We call these businesses, brick-and-mortar businesses.  When someone is looking for one of these businesses on  the web, they are either doing research or looking to make contact.  Do you have the right tools in place for either buyer.  Do a Google™ search on your business name and city, state; then do the same search but leave off the location criteria.  What were the results? First page?  Your business name and locale should get your first page results if you have any web presence at all.  The narrower the search terms, Robertson and Associates – Anniston, AL,  the more likely you will be the top or only result.  Now, that is great for someone who is already a customer and who knows about you, but what about new leads. It is time for the local searches.

Free Local Search Advice

When someone needs a plumber in Trussville, Alabama.  They will either go to Google and type just that, or they will use a local search tool like Fast411.com.  The best local search platforms,  like Fast411.com, allow a user to type in Plumber and then specify Trussville, AL.  The local search engines then return a complete listing of the plumbers without miscellaneous ads or unrelated content.  The best local searches offer Google Streetview, Facebook integration, text/sms integration and iPhone capabilities.  So what is the free advice?  Well would you agree that if someone uses a local search to find a business they are looking to buy very soon.  If they are looking for a Plumber they may be in a bad situation with a leaky faucet or plumbing problems right now.  Your business needs to have enough information on the local search platform for the buyer to know how or when to contact your business.  This information is called an online profile and with the best local search engines it is free.  How do you get your free business profile online?  Click this link to look up your business and fill out the profile.  If you area is not supported yet with the online submission, please go to this link to contact us.   A few of the better search engines offer this service as well, you should search them out and list everything you can that is free.  Remember, when someone is looking to spend money, you want to be found.

http://blog.fast411.com/?p=225

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